Personal Development And Ethics Assignment Example | Topics and Well Written Essays - 2000 words - 1

Personal Development And Ethics - Assignment Example The second part will consist of a reflective evaluation that will entail a detailed self assessment and analysis as a team member in the context of personal development. a. The main elements of a business are the various activities related to that business and the products offered. The products of my business will include baked cakes, cookies, biscuits and sandwiches. Business activities/services will include customisation, packaging, delivery and shipping of the products. Marketing will be done through news media and social networking. Knowledge: Managerial and financial knowledge is critical. The management must be headed by a competent team of professionals proficient in knowledge management. Identification of business liabilities and assets is essential for developing a sound financial knowledge of the business itself. Since large amounts of investment are to be made, money should be burrowed from a reputed bank. Key financial information like the annual report, balance sheet, etc. regarding the bank should be analysed by the management to evaluate the institution as a financier. Knowledge of assets and liabilities should be clear. For example, the loans secured will be liabilities while the food processing plant and the office building will be assets. Moreover, technological knowledge is also important. The management must have a sound understanding of the food processing machinery like the biscuit making and dough mixing machines, sugar grinding machines, sandwiching machines, etc. Food products machinery, eq uipped with computerised control systems, coupled with highly flexible, automated equipment lines, will increase the overall efficiency of the business (U.S. Department of Commerce, 1994). Knowledge of the market is also very important. Through surveys and research, the company must identify its potential customers and also sort out the resourceful suppliers. Skills: Management skills like emotional intelligence,

Database Design and Implementation Coursework Essay Example for Free

Database Design and Implementation Coursework Essay The aim of this database design and implementation coursework is to design and develop a Quorum Party Database system that will be interacted with the system online by the party goers who are enthusiastic to go and attend parties. It means that party goers/end users will become as a member by registering the site of our on-line party service company. We also create a prototype for web front-end form that will allow end users to check and register in Quorum Party database by including some sample required data. After the given scenarios have been read, firstly, we need to make some assumptions that can be determined to be correct or faulty and can be clarified unclear business rules or procedures before building a database system. According to the coursework, the conceptual data model diagram has to be drawn using the Chen notation and the logical relational schema is needed to produce which defines the relationships between different tables. Both conceptual data model and logical relational schema have to be checked with 3NF, third normalization form. The considered tables should be created and inserted in DBMS Microsoft Access with some extra required information. Queries, reports and forms have to be produced with the sample data by writing SQL coding for given A1 to A6 from the Sample Applications of course work scenario. Finally, the snapshots of the resulting output produced should be shown once queries, reports and forms successfully run using the appropriate tools in the chosen DBMS Microsoft Access.

The Transition to Parenthood Essays -- Parenthood Pregnancy Fertilizat

The Transition to Parenthood Section 1: The case study Today, in western industrialized nations, the decision whether or not to have children is, as Berk (2004) describes it a â€Å"†¦.matter of individual choice† (p.460). This contrasts with many non western nations where what Michaels (1988, cited in Berk, 2004) describes childbearing as, â€Å"†¦an unavoidable cultural demand† (p.460). Research on the New Zealand population suggests that couples are having children at a much later phase of life. The median age for a woman to give birth is now 30.3 years, compared with her counterpart in the early 1970’s who gave birth at 24.9 years. There is also an increasing amount of individuals foregoing parenthood altogether. Statistics also show a trend towards later marriages and smaller families (www.stats.govt.nzfertility-rates) and couples living together especially in the early stages of the relationships (www.familiescommission.govt.nz). Many factors contribute to the marked shift from early to delayed childbearing. Berk (2005) suggests financial circumstances, personal and religious values and health conditions are influencing factors. While Barber; Tangri & Jenkins (cited in Berk, 2004) suggest that women with high-status, demanding careers will less often choose parenthood than those with less time consuming positions. Other factors may include how the parents feel a new baby will impact on their lives in terms of disrupted sleep, caregiving tasks and the couple’s relationship. Harry was 36 and Sally 34 when Sally fell pregnant. The previous 10 years were spent forming an intimate relationship, travelling, working and saving money for the future. Both focussed through their schooling years, earned high paying jobs and travelled intermittently. Both came from high socio-economic families and aspired to their parent’s life achievements. Being able to raise a child without concerns over money was the main motivation behind both Harry and Sally’s joint decision to delay childbearing. Financial independence, they felt would be achieved through owning their own property and having money in the bank. Once pregnant Sally suffered from morning sickness and her employer encouraged her to take time off when needed to rest; and at eight months pregnant Sally finished work, while Harry continued to work evenings and weekends. Harry’s long working hours had not ... ...he extended family, the couples workplaces, the support within the community, social services available and the overarching belief of a nation at that particular time all work together and ultimately provide a notion of how well the individual and the family unit adjusts. Reference List Berk, L.E. (2004). Development through the lifespan (3rd ed.). Boston, MA: Allyn and Bacon. Families Commission (2005). Let’s give a fair go to families. Retrieved April 26, 2005 from the World Wide Web: http://www.familiescommission.govt.nz/media/20041222.php Heath, P. (2005). Parent-child relationship: history, theory, research, and context (1st ed.). Upper Saddle River, NJ: Pearson Hutchins, T. & Sims, M. (1999). Program planning for infants and toddlers: An ecological approach. Australia: Prentice Hall. Lefrancois, G.R. (1999). The lifespan (6th ed., pp. 45-48). Belmont, CA: Wadsworth Publishing Company. Papalia, D. E., Olds, S. W., & Feldman, R. D. (2001). Human development (8th ed., pp. 501-503). Boson: McGraw-Hill. Statistics New Zealand (2005). Fertility rates. Retrieved April 5, 2005 from the World Wide Web: http://www.stats.govt.nz/popn-monitor/births/default.htm

Devastating Hearing Loss In Soldiers Health And Social Care Essay

For a soldier good hearing is a necessity. You hear the enemy foremost before direct contact. Sounds that can be heard in the darkness or inclement weather semen from all waies. We use hearing to derive and roll up intelligence and 50 to 60 per centum of situational consciousness is hearing. Hearing Loss is the lone hurt that is without symptoms because there are no centripetal nervousnesss in the interior ear ( cochlea ) . Hearing Loss is gradual or sudden and there is no manner to foretell the soldier ‘s susceptibleness to loss. Prevention and instruction are the keys to understanding the menace and utilizing schemes to minimise the menace. The tympanic membrane can be 80 percent blown off and it will frequently spontaneously turn back or can be surgically repaired. The irreparable harm occurs inside the cochlea ( which is encased in bone ) . Noise-induced hearing loss ever starts in the high pitches ( about two-thirds of the manner across the piano, on the right side, where the keys are higher pitched ) . Soldiers lose the ability to hear several address sounds ( e.g. , s, sh, T, K, ch, degree Fahrenheit, H ) that make it easy to understand address when there is background noise ( i.e. , seeking to hear co-ordinates on a wireless ) . Following, localisation is affected ; intending the soldier ‘s ability to observe where the sound is coming from is altered and less accurate. Some soft sounds are truly difficult to hear, like the elusive motions of a concealed enemy or the scraping of a metal arm against the floor ( high pitched ) . Of class these are really of import sounds for the soldier to hear and place on right. It could intend the difference between life/death, accurate enemy fire or friendly fire. The usage of different types of ear plugs/hearing protection with proper instruction will the eliminate spread of hearing loss to the soldiers/civilian. Problem analysis The intent of the Army Hearing Program is to forestall Noise Induced Hearing Loss ( NIHL ) in soldiers and to guarantee their maximal combat effectivity. Hearing is a critical detector used by soldiers that increases their survivability and deadliness. When hearing loss is present, the ability to carry on audile undertakings is greatly diminished. Good hearing is required to execute such undertakings as placing sound, estimating audile distance, placing a sound beginning, and understanding verbal orders and wireless communications. This multidimensional sense provides an indispensable sum of information on the battleground. Good hearing can intend the difference between life and decease in combat, every bit good as in preparation. The following challenge was to streamline our maps in one constituent in order to liberate up employees for other services ( i.e. ; Hearing Readiness and Operational Services ) . This was done by seting a few services out at that place at a clip and finding what worked and what did non and how many forces were needed for different maps. Simultaneously, the TRADOC Surgeon was briefed by my adviser sing the combat weaponries earplug preparation. Once the TRADOC Surgeon stated she wanted the preparation to go on, the TRADOC Directorate for BCTs had to be briefed for the POI. Once once more, holding the bid backup of the sawbones enabled the following measure. Once the POI was established, services we had in topographic point could be expanded. It ‘s of import to understand that the ground we did test and mistake BEFORE we established the POI was to do certain we could back up the services we were offering. The mission would hold failed if blessing was given for the CAE POI and so lacked support. Each measure of set uping a plan needs to be preceded by finding support demands and test tallies. That ‘s the key, truly. The other portion of the success is to acquire buy-in, from both the subdivision employees and the cell we were back uping. Research Peoples functioning in the armed forces will at some point be exposed to high strength noise of assorted types. Some may develop hearing loss particularly for high frequence sound of tinnitus ( pealing in the ears ) or both as a consequence of their noise exposure. Hearing loss or tinnitus incurred during military service may measure up for seasoned service and fiscal compensation from the Department of Veterans Affairs ( VA ) . VA reported the 2.5 million veterans having disablement compensation at the terminal of the financial twelvemonth 2003 had about 6.8 million separate disablements related to their military service. Disabilities of the auditory system including tinnitus and hearing loss were the 3rd most common type accounting for approaching 10 per centum of the entire figure of disablements among these veterans. For the approximately 158,000 veterans who began having compensation in 2003, audile disablements were the 2nd most common type of disablement. ( Humes, L. ( 2006 ) Noise and military service: Deductions for hearing loss and tinnitus ) Determining whether hearing loss tinnitus evident at the clip a claim is filed by a veteran is attributable to anterior military service be a job ( challenge ) for VA after the fact, hearing loss or tinnitus incurred as a consequence of military service can non be distinguished with certainty from later noise-induced hearing loss or tinnitus consequence from work in a noisy work topographic point. High frequence hearing losingss are non merely with noise exposure but besides at a older ages ( presbycusis ) , even though the specific forms of loss are by and large distinguishable until 60 -70 of age. Tinnitus could develop in from other factors so noise exposure ( e.g. head hurt, encephalon tumours, in-between ear disease, certain medicine ) and can happen with or without hearing loss. If certification of hearing thresholds or tinnitus during military service is non available, even a elaborate instance history from the veteran may go forth uncertainness about the association between a current hearing loss or tinnitus and anterior service. Tinnitus is the perceptual experience of sound ( e.g, pealing, buzzing, whistling ) that can non be credited to an external sound beginning and heard merely by the one individual who ‘s sing it. The presence of tinnitus is chiefly by self-report, but perceptual steps such as its pitch and volume can be established faithfully under controlled conditions ( psychoacoustic testing ) . The mechanisms implicit in tinnitus are non to the full understood, some people with tinnitus experience serious jobs associated with emotional wellbeing, slumber, hearing and concentration. No current intervention will extinguish tinnitus, but some may cut down its inauspicious impact. Some intervention may include guidance, reding combined with sound therapies, medicines and electrical and magnetic stimulation. The commission ‘s consideration included noise induced hearing loss, which most normally consequences from perennial exposures to risky noise for a period of several old ages, and the phenomenon of acoustic injury which is the sudden loss of hearing following a individual exposure to really risky noise. Hearing loss was assessed chiefly on the footing of informations on hearing thresholds measured in human by pure-tone audiology. Noise-induced hearing loss is frequently describe by â€Å" notch † in the audiogram reflecting worse hearing at frequences between 300 and 6000Hz than lower and higher frequences. The specific form of alterations in pure-tone threshold can differ depending on the type of noise exposure. Hearing loss for older grownups Hearing damage is a major job among older grownups this can impact all sphere of all facets of life, including cognitive, societal, physical, and emotional. Designation and intervention can better overall quality of life every bit good as functional capacity. The primary attention suppliers play a major function placing hearing loss and guaranting that patients are treated suitably. The World Health Organization estimated that 278 million people had a mild to chair hearing damage in 2005. In the United States there are 28-32 million Americans of all ages with some grade of hearing damage. Other study estimation that 25 per centum of people 51-65 old ages of age 10-33 of people 66-75 old ages of age 25-60 per centum of people 76-85 old ages of age and 50-80 per centum of people over 85 old ages of age have hearing damage. ( Weener, D.J. , Zacharek, M.A. , & A ; Malani, P.N. ( 2010 ) . Evaluation and direction of hearing loss in older grownup. Clinical Geriatricss, 18 ( 9 ) , 20-26 ) This makes hearing loss the 3rd most common chronic disease of the aged, following high blood pressure and arthritis as these Numberss demonstrate hearing loss addition with age it is besides associated with the male gender, non-Hispanic with race, lower-level of instruction, lower socioeconomic category, anterior service in military, occupational noise exposure heavy intoxicant usage , baccy usage, diabetes mellitus, and cardiovascular disease. Screening Test In Adults Many simple trials for hearing loss have been used as a everyday portion of a physical scrutiny but they are different to implement in systematic showing plan because they can non be standardized. An illustration is the Whisper voice Test, performed by testers who whisper words from behind the patient in different distances. The grade of hearing loss is reflected by the furthest distance from which patient may still reliably reproduce what is whispered. Attempts to standardise the trial have been made ( e.g. by whispering merely after full termination ) but there is no dependable manner to command the volume of the susurrations and robust descriptions of interobserver variableness and test- retest dependability are missing. Screening with a vibrating tuning fork or sound of an tester ‘s finger friction besides has been proposed. Judgment about hearing loss by and large rely on mensurating the sound can non be heard. Alternatively the hearing threshold of the patient and the tester can be compared by puting the vibrating tuning fork on each individual mastoid procedure ( Schwabach trial ) . Again although sensible trial truth has been reported in little series, what is the nature of the hearing which is the trial of hearing loss. Etiology Hearing loss is by and large divided into three types. Conductive, sensorineural, and assorted understanding the anatomy physiology of the ear are of import when sing causes of hearing loss. The pinnule and external auditory canal are portion of the outer ear. Together they collect sound from the environment and increase the sound degree by 12-15 dBs. The in-between ear comprised of the tympanic membrane, bonelets ( hammer, anvil, and stirrups ) middle ear pit and Eustachian tubing serves as a transformer that changes sound moving ridge into physical quivers. This procedure is most efficient at frequences 500-4000hertz and the energy is amplified by 25-30 dBs. ( Larry Humes, , Initials. ( 2006, National Academies Press ) . The ellipse window is the connexion between the in-between ear and the interior ear. The egg-shaped window can be stimulated by energy going through the outer and in-between ear or through castanetss of the skull and sets the cochlear fluid in gesture. This force per unit area moving ridge in the cochlea induces a moving ridge of the basilar membrane ( 1 to 2 walls that separate the vestibular canal tympanic canal and cochlear canal ) The basilar membrane has different features at the base ( narrow and stiff ) and apex ( broad and flexible ) that cause different frequences of moving ridges to top out at different locations. The location of the moving ridge extremum determines which nerve fibres are stimulated and as a consequence what pitch is perceived. High frequence tones peak at the base of the cochlea and lower frequences peak at the vertex. Conductive Hearing Loss consequence of sound from the air to the interior ear is prevent, because the interior ear remains integral conductive hearing loss is diagnosed by air-bone spread where the threshold for air conductivity is greater than that for bone conductivity. The size of the air-bone spread indicates the badness of damage: 25 dBs is â€Å" mild † 40 dBs is â€Å" moderate † and 60 dBs is â€Å" terrible † causes of conductive hearing loss include earwaxs impaction, obstructor from foreign organic structure, tympanic membrane perforation, otitis media, in-between ear gush ( with possible obstruction of the Eustachian tubing ) otosclerosis, cholesteatoma, tumour. Paget ‘s disease of the bone, and disarticulation of the ossicular concatenation ( due to trauma or hanker standing infection ) . With progressing age, earwaxs becomes drier and difficult, increasing the hazard for earwaxs impaction ( wax construct up ) 30 % of the aged patient with this after wax removal half of the grownups passed the whispered voice trial foregrounding the importance of rating and intervention of earwaxs impaction. Tympanic membrane perforation can be due to choronic otitis media or trauma including barotrauma, detonations, perforating hurt, or temporal bone break. Sensorineural Hearing loss consequences when the cochlea is unable to transform air or bone quiver into impersonal activity. Both bone conductivity and air conductivity are reduced. Causes of the sensorineural hearing loss include noise injury, ototoxic medicine or occupational chemicals, genetic sciences, vascular disease, diabetes mellitus, coffin nail smoke, autoimmune disease, audile nervus tumours ( e.g. acoustic neuroma ) neural loss Menieres ‘s disease and presbycusis. Evaluation of hearing loss in the primary attention puting Begins with a thorough history and physical scrutiny. The history should separate the start of the hearing loss and its alteration over clip and linked symptom such as tinnitus, aural comprehensiveness, and dizziness, hazard factors for hearing loss such as noise exposure diabetes, smoking household history autoimmune disease and cardiovascular disease ; study for ototoxic medicine usage and inquire about the ear infection, obstructor of the external auditory canal and hemorrhage or drainage. Inspection of the tympanic membrane should include pneumscopy ; opacification of tympanic membrane is usually seen in the ripening. Further rating of the caput and cervix including cranial nervus testing, should besides be performed. Naval Medical Center scientist in San Diego are working on a technique affecting experimental cross-membrane bringing of antioxidants into interior ear fluid via a portable dose control pump and micro catheter. This is an attempt said to be assuring to reconstruct some hearing to patients with noise induced hearing loss perchance prevent it from go oning, besides utilizing different pharmaceuticals the research workers are utilizing this method by experimentation to handle Meniere disease. Effectss of noise on hearing The ear injured by noise in 2 different ways depending on the type of exposure. High degree, High-level short continuance exposures transcending 140dB can stretch the delicate inner ear tissues beyond their elastic bounds, so rake or rupture them apart. This type of harm is acoustic trauma- occurs quickly and ensue in an immediate lasting hearing loss. The organ of Corti becomes detached from the basilar membrane, weaken and is replaced by cicatrix tissue. Because the ear is damaged automatically by unprompted sounds, the maximal sound force per unit area degree ( SPL ) is more of import than the continuance of the exposure. Noises in the environment can really good bring forth acoustic injuries normally come from explosive sounds such as banger exploding near the caput ( 170 dubnium SPL ) , toy cap gun fired near ear ( 155dB ) or changeable gun, high-octane rifle, or handgun shooting ( 160-170dB SPl ) . Exposure to resound between 90 and 140 dB^ ( dB^denotes a decibel step with a filter that adjusts for human audile sensitiveness ) amendss the cochlea metabolically instead than automatically and causes harm related to the degree and continuance exposure. Noise-induced hearing loss, in compared to acoustic injury, develops over clip by exposure on a regular basis transcending a norm of 90 dubnium and returns in 3 phases. In the first phase centripetal cells within the cochlea are killed by inordinate exposure. The cells do non reconstruct they are replaced by cicatrix tissue. In the 2nd phase, after hebdomads to old ages of being exposed to resound, hearing loss can be detected audiometrically Early loss in high frequence scope, around the highest C note played like on a piano. Speech comprehension is non well affected that why people rarely noticed unless the hearing is tested for other grounds. Noise exposure in the workplace has been recognized for centuries to bring forth hearing loss. The US Department of Labor publicized ordinances in the 1970s and 1980s to protect the hearing of 1000000s of Americans working in noisy environments. Current ordinances require workers to be enrolled in a hearing preservation plan if their day-to-day exposure exceeds an mean degree of 85dBA for 8 hr twenty-four hours. Hearing loss in the young person Young person of today participate in a assortment of â€Å" noisy activities † and many accompany their parents or health professionals to loud events. Blair et Al. ( 1996 ) noted that 97 % of 273 3rd graders surveyed had been exposed to risky sound degrees. The World Health Organization ( WHO ) indicated that North American kids â€Å" may have more noise at school than workers from an 8-hour work twenty-four hours at a mill † ( WHO 1997 ) . High sound degrees can be encountered in the place, community, school and work environments. It is estimated that 1.5 million young person age 16-19 old ages are engaged in work with noise-hazardous exposures ( Hager 2006 ) . Many of these occupations are seasonal or informal in nature and may non have the full benefit of one-year wellness and safety plan designed to protect the full-time workers from work topographic point hurts. Niskar et Al. ( 2001 ) provided grounds of audiometric constellations suggestive of noise induced hearing loss in kids aged 6 to 19 old ages. Generalizing their 12.5 % of kids with a â€Å" noise induced threshold displacement or NITS † to 5.2 million kids in the United States, the demand for bar and intercession becomes readily apparent. Niskar et Al. besides noted that the older ( 12-19 old ages ) kids were more likely ( 15.5 % ) to have NITS than the younger ( 6-11 old ages ) group ( 8.5 % ) . Although the literature is Missing in footings of longitudinal surveies, some cross-sectional surveies suggest that the Happening of NIHL among kids is increasing ( Chermak & A ; Peters-McCarthy 1991 ; Montgomery & A ; Fujikawa 1992 ) . Rural young person engaged in farm work may be at twice the hazard compared to those non involved in farm work. It is good to cognize that the noise-related harm and tinnitus is preventable. Hearing loss bar stuffs and plans are available. The Dangerous Decibels plan is public wellness partnership affecting hearing scientist, audiologist, doctor, instructors, museum exhibit interior decorators and builders, instruction outreach specializers, wellness communicating and public wellness experts and many others with the end of cut downing the incidence of noise induced hearing loss and related tinnitus ( Martin 200 ; Martin et Al. 2006 ) . Partnership seems to be the key to success of any public wellness enterprise. The challenges include struggle in civilization, work form, nomenclature, precedences, institutional dockets, personalities, and clip tabular arraies. The wagess of partnering include the ability to do a original, expansive and effectual wellness publicity plan in ways that go beyond the ability of any subscriber. Research is presently in development on using these tools in specific communities sing noise exposure. One partnership is between the Dangerous Decibels group and the Northwest Portland Area Indian Health Board, stand foring the 43 Native American folks and states in the Pacific Northwest. Other inaugural with Hispanic/Latino population in the Northwest are being developed. A childs ability to hear influences to hear could be the development of communicating and behavioural accomplishment that affect educational experience and relationship with other people. Public wellness showing and intercession play a of import function in bettering the wellness including hearing position and good being of the kid. Children are most frequently administered audometric rating at address frequences as portion of everyday scrutiny or in school scene. The bulk of conductive hearing loss affects the low frequences, while the bulk or sensorineural hearing loss affects the high frequences. Impacted earwaxs a foreign organic structure, hydrops of the audile canal, and ititis media are merely a few of the many possible causes of conductive hearing loss among kids. Noise, medicine, meningitis, and congenital, poxs are possible causes of sensorineural hearing loss in kids. Surveies have shown that high-frequency hearing loss from noise exposure during childhood can take to farther hearing loss from ague or chronic noise exposure at older age. The effects of noise in the environment on hearing degree has brought much attending in the United States few surveies have included a scope of high frequence audiology ( & gt ; or, =3Hz ) from which hearing loss prevalence estimations can be derived for kids. Recent information from the Third National Health and Nutrition Examination Survey ( NHANESIII ) conducted from 1988 to 1994 by the National Center of Health Statistics of the Center for Disease Control and Prevention offers the chance to analyze both low and high audiometric and to measure the presence of hearing loss by sociodemographic features in national sample of kids age 6 to 19 old ages of age. Military Hearing Conservation Program Data analyzed by the commission led to the decision that military hearing preservation plans dating from the 1970s were non deficient to protect the hearing of service members. The commission concluded that hearing preservation activities from World War II through 1970s would hold been even less equal to protect the hearing of the service member than the plan in topographic point since the late seventiess because merely early hearing protection device of limited effectivity were available and compulsory hearing preservation steps were in topographic point merely in the Air Force. Given that technology steps to cut down noise degrees and administrative steps to cut down noise exposures may non be compatible with demands for military operations, usage of hearing protection devices is frequently the primary defence against noise induced hearing loss for military forces. The effectivity of these devices depends in big step, on how good and how frequently they are used. Datas on the usage of hearing protection by military forces are limited, but a smattering of studies over the past 30 old ages suggest that in some topographic points merely about half of those who should hold been utilizing hearing protection device were making so. The services of Hearing Conservation plans require one-year audiometric proving for forces enrolled in the plan. The per centum of service members tested each twelvemonth who have important displacement in hearing thresholds presently ranges from about 10 per centum to 18 per centum which is two to five times higher than rates considered right in industrial hearing preservation plans. Testing will non forestall noise-induced hearing loss but it can indicate out the hearing loss to do the service member aware of the loss. Preventing NIHL It has been suggested that bar of noise exposure would be easy done if the ear were to demo its hurt by shed blooding after significantly detrimental events. Alternatively but by that clip hearing damage is detected, hurt to the auditory system is normally at an advanced phase, the key to bar is instruction. Many organisations have provided educational course of study to science or wellness instructors to promote healthy hearing wonts for immature ears Axelsson and Clark have suggested that schools invite hearing professionals who can associate existent life experiences that will assist present the message to kids. Doctors can assist patients at hazard for hearing loss by learning them to avoid exposure to unwanted noise and become cautious of loud sounds. Example doctor can urge that patients avoid other noisy activities on the twenty-four hours of a stone concert. Research has shown that remainder periods interspersed with an otherwise risky exposure can cut down audile harm. Besides physicians can promote patients to take events that are most gratifying to them and so rede them to see predating other noisy activities. Noise-induced hearing loss is normally undetected until harm to interior ear has already been done few attempts have been made to cut down noise at their beginning, to protect hearing in noisy environment, and educate persons on the importance of protecting hearing into old age. Treatment of hearing loss Referrals for Hearing loss are best directed to the audiologist, otolarynologist, or both. Audiologist have expertise in hearing trial, usage of assistive hearing device ( e.g. telephone amplifier, infrared system, pocket speaker, and visual/tactile qui vive for the buzzer, telephone and fume dismay ) . And the choice and adjustment of hearing AIDSs. Ent mans have forte preparation in a scope of upsets in the caput and cervix, which include the medical and surgical intervention of otologic jobs. The audiometric trial are performed in a sound protected environment consisting of pure-tone audiology that assesses the patient ‘s threshold of hearing for tones from low frequence ( 250Hz ) to high frequence ( 8KHz ) ; word acknowledgment trial that measures the per centum of mono-syllabic words that a patient can reiterate ( favoritism tonss ) ; the address response threshold that step the lowest strength degree at which a patient can reiterate 50 % of spondaic words ( i.e. 2 syllable words with equal accent on each syllable like baseball, cowpuncher, and battercake ) ; and cram conductivity testing, acoustic physiological reactions, and tympanometry, which chiefly targets the presence or absence of specific upset such as otosclerosis, acoustic nueuromas or ottis media. Solution Get downing a Hearing Conservation Program Wayss to forestall Hearing Loss include T CAPS, Peltors Noise Muff, QuietPro, and COMBAT ARMS Earplugs with proper instruction. T Caps are electronic devices that actively cut down noise and better hearing and communicating by increasing ear degree mike sensitiveness and interfacing with wireless equipment. The devices at the same time protect hearing. Soldiers utilizing TCAPS have a advantage on the battleground, as they recover their hearing instantly after detonation or arm fire instead than transport out mission with a impermanent or lasting threshold displacement. Hearing recovery is of import because those with a threshold displacement study trouble understanding the difference between words such as â€Å" onslaught † and â€Å" acquire back † . Using TCAPS enhances communicating with fellow squad members on assorted floors in a edifice, even leting soldiers to keep silence during a operation. Proper hearing protection besides helps soldier widen their callings. In the yesteryear, senior combat weaponries leaders in the foot, field heavy weapon, and armor- soldier whose experience is most needed in combat. Peltors Noise Muff $ 56.10-79.97 Comfortable, effectual, easy-to-use and noise reactive, the Peltor line of hearing protection equipment is unambiguously suited for terrible and unpredictable noise dangers you encounter during preparation and combat, including gunshot, detonation, aircraft and armoured vehicles. With cutting border electronics, design comfort, and engineered compatibility with helmet and other combat wear. Quietpro $ 1300-1700 The Quietpro is hearing protection and communicating device. It provides high quality hearing protection for the foot soldier when acting mounted and dismounted operations. The upgraded QUIETPRO + incorporates a figure of functional betterment gained through the experience of the 50,000 user that faithfully use the QUIETPRO in day-to-day combat operations. Combat ARMS Earplug 3 69.77 two-base hit ended ( 7.40 a brace ) or 349.77 ( 3.50 a brace ) The COMBATARMS Earplug allows it to be used in two different manners. In combat manner, this earplug allows wearers to hear low-level sounds critical mission safety, such as conversation, footfalls, rifle bolts. When needed, the stopper ‘s filter reacts to supply instant protection from high-ranking noise like arms fire and detonations. The Department ( Workplace ) Hearing Conservation Basic Training Soldiers merely come ining the military the Fiscal Year of 2009 At Fort Jackson 52,626 at the rate of each ( $ 7.40 a Pair ) Combat Arms = $ 389,432.40 52,626 at the rate of each ( $ 56.10 a set ) Peltor Noise Muff = $ 2,952,318.6 52,626 at the rate each ( $ 1300 a set ) QuietPro = $ 6, 8413,800 To be cost effectual Basic Training Soldiers will be provided Combat Arms Ear Plugs Costing the Army 389,432.40 for the Fiscal Year Education on the proper manner to have on the Combat Arms Earplug without proper instruction have oning the Ear stoppers would be pointless. This would be a good start making the pattern of have oning earplugs. The usage of the Peltors Noise Muff, and QuietoPro would be sold to the Soldier at a Military Rate giving the soldier every chance to protect their hearing. Fort Jackson Audiogram Reports H2 and H3 Profile financial twelvemonth 2009 Every soldier/civilian at Ft Jackson is required to take a one-year hearing trial for the consciousness some people are non cognizant they have a hearing loss once this is found we take the proper stairss and acquire soldier taken attention, or give instruction before their hearing gets any worst. In this section every soldier/civilian come ining Fort Jackson will be seen by the staff of 5 workers at Hearing Conservation. H1 = Good Hearing H2= Moderate Hearing H3=Poor Hearing FT Jackson: H2 =1034 H3= 419 soldiers/civilians Permanent hearing loss is preventable with the continued usage of proper hearing protection and decrease of workplace noise degrees to below 85 dBs. This will profit non merely employees who can listen and pass on good throughout there life-times, but besides helps the employer in footings of decreased exposure to hearing loss compensation claims and a possible for increased general safety and occupation public presentation. Occupational noise can do hearing loss, and increase the worker ‘s susceptibleness to other workplace jobs including physical and psychological upsets, intervention with address and communicating, and break of occupation public presentation associated with inordinate noise strengths. This exposure to resound green goodss hearing loss of a nervous type affecting hurt to the interior ear hair cells. The loss of hearing may be impermanent or lasting. Brief exposure causes a impermanent loss. Repeated exposure to high noise degrees will do a lasting loss, illustration being out at the scope measure uping with arms twenty-four hours in and twenty-four hours out. With proper instruction these Numberss could be cut down at a dismaying rate, COMBAT ARMS Ear plugs being offered free to the soldier/civilian. Concluding solution At Fort Jackson the chief aim of working at Hearing Conservation is finally teaching and teaching the Protection/Conservation of Hearing the vision of Hearing Loss Program will be to alter the H2=1034, and H3=419 Numberss of the financial twelvemonth to a bare lower limit if non zero for the following Fiscal twelvemonth and to make this at Fort Jackson to forestall Hearing Loss staff will supply COMBAT ARMs hearing protection to all soldiers/civilian. The Combat Arms earplug steady province mode provides protection against changeless noise ( aircraft, armored, vehicles, etc. ) without hear-through. Other advantages include Patent double protection design, Low-level sounds heard clearly, high-impulse noise block immediately, Pre-molded ternary rim design to suit most ear canals, comfy and reclaimable, and no batteries or traveling and to be cost effectual Basic Training Soldiers will be provided Combat Arms Ear Plugs.

Greed and the Seven Deadly Sins

Greed is one of the most deadly sins and there are three forms greed. Greed is the most committed sin in the world we see everyday a person wanting more money, power, or goods. This sin is one of the most commonly depicted sin in the world the make movie, TV shows, and songs about this sin. Shows like American Greed describe people that commit this sin almost everyday people like Henry Jones, Albert Gonzalez, and Scott Rothstein these people committed this sin everyday of their life to so many people and hurt them so much that they are now in a hole they will never climb out of in their lifetime. Greed for Power This type of greed if for power over something or someone in the upmost way of any form of ruling. The kings of a country would be a prime example of this kind of greed; King George III would be a great example of this type of greed. He was king during the American Revolution; he fought so hard to keep control over the American colonies that drove him insane. The American people fought back to gain the power to govern their own country. We see in history that almost every country in history fought for power to govern themselves. In this since of greed everyone in history has the greed of power everyone wants the power that no one ever keeps. Greed for Money This form of greed is the most commonly seen through history; every period in history you will see a person that has this greed of money in many forms. Bill Gates is a prime example for this type of greed; he in his life would buy a program and then would take this program and turn it in to what we know as Window DOS and then in to the Windows operating systems. This idea that Bill had made him millions; he turned a deal he made for $50,000 in to millions making him one of the riches people on earth. But, still he wants more money to fund his lifestyle that he is so use to living. Greed for Goods This type of greed is a need to own goods to feel powerful. China as a country is a prime example; they feel if they provide the world with cheap items they can run the world’s economy. China provides around 65 percent of the items in the United States stores in this day and age, they run most of our economy as is it stands. China can make these items for a cheaper rate then we can make the item in this country so we go and buy these items from China instead of making it our self. The US doing this is fueling China greed for power over goods. This is Greed Greed alone is one of the most committed sin in this world; we do it almost every day in some since of the word. The three types of greed make no difference when you say whether or not you committed the sin of greed or not. Whether you are power hunger, money hunger or in the need for greed of goods, you still are a greedy person. Greed is greed whether you want to say it or not America is a very greedy country. This world is a greedy world we live in, everywhere you go all you see is greed.

Juveniles in Society essays

Juveniles in Society essays Over the years, countless efforts have been made to find a comprehensive explanation for delinquency. The results of these efforts have offered possible reasons as being both biological and social. It is still debatable as to what forces have the greatest influence on youth crime, but it is undoubted that several factors clearly make an impact. The direct relationships a child has with concrete social elements, like his family and friends, are likely to give some intimation of his involvement in crime. However, it must be noted that there are more abstract contexts for socialization that also exist as potential explanations for a childs behavior. The most prominent of these less specific forces are the media, community, and religion. It has been argued extensively that these three elements represent a major source of delinquency in the U.S. today. Everyone has at one time or another heard accusations against television, for instance, and how it has such degenerating capabilities in r elation to young minds. Equally common are the various public proclamations about the lack of brotherhood among citizens of this country. These complaints are nothing new to our society; before television was vilified, it was radio, and before radio it was comic books. In short, these problems merely exist as different manifestations of an age-old concern. Another, seemingly less obvious, aspect of this argument deals with the role of religion in society. In paralleling it to delinquency, for all its power and influence, religion is much more perplexing than the media or sense of community. For one, religion exists on many different levels and is extremely difficult to define in a fashion suitable to the debate. In addition, the fact that religion is such a controversial and sensitive subject only complicates the pursuit of characterizing and understanding it. These obstacles notwithstanding, the multifaceted effects of religion on crime have been arg...

Save the Costa Rican Rainfores essays

Save the Costa Rican Rainfores essays The Costa Rican Rainforest is one of the worlds most precious and useful natural resources in the world. It contains plants that have been used throughout history to cure disease, ease pain, provide food, and maintain health. Many cultures depend on the rainforest for life. By destroying a significant area of the ever-shrinking rainforest to build the Goliath Coffee Company, both known and undiscovered plants that hold great potential will be destroyed forever. It is true to say that the Goliath Coffee Company has potential for providing benefits in this area. It can provide jobs for the local people and help bring more money into the country. However, the local people of Costa Rica have shown that they do not want this monstrosity of a company invading their precious lands. Jobs and money are not important to these villagers, and they are willing to fight for what is rightfully their land. These people have lived off the earth for far too long to not understand the significance of their land, and they know that their National Park needs to be saved from companies such as this one. The rainforest has always been exploited, but has been recently destroyed at a quite a rapid rate, due to the desire for industrialization and the prime growing conditions it possesses. In Western Ecuador the forest has been depleted more then 90 percent since 1938. Today, over half of the areas plants and animals are threatened or extinct. There are many similar situations around the globe, such as the Southwestern Ivory Coast, where rainforests went from 160,000 square kilometers, to 16,000 square kilometers in four decades due to slash and burn farming, and logging. Other places such as Madagascar, the Himalayas, and the Philippines have been cleared of precious forestlands for farming and industrialization. These forest are destroyed of its plants and animals, most of which are only found in those particular regions. Many of these speci...

Naval Battle of Casablanca in World War II

Naval Battle of Casablanca in World War II The Naval Battle of Casablanca was fought November 8-12, 1942, during World War II (1939-1945) as part of the Allied landings in North Africa. In 1942, having been convinced of the impracticality of launching an invasion of France as a second front, American leaders agreed to conduct landings in northwest Africa with the goal of clearing the continent of Axis troops and opening the way for a future attack on southern Europe. Intending to land in Morocco and Algeria, Allied planners were required to determine the mentality of the Vichy French forces defending the area. These totaled approximately 120,000 men, 500 aircraft, and several warships. It was hoped that as a former member of the Allies, the French would not engage British and American forces.  Conversely, there were several worries regarding French anger and resentment relating to the British attack on Mers el Kebir in 1940, which had caused severe damage and casualties to French naval forces. Planning for Torch To assist in gauging local conditions, the American consul in Algiers, Robert Daniel Murphy, was directed to acquire intelligence and reach out to sympathetic members of the Vichy French government. While Murphy commenced his mission, planning for the landings moved forward under the overall command of Lieutenant General Dwight D. Eisenhower. The naval force for the operation would be led by Admiral Sir Andrew Cunningham. Initially dubbed Operation Gymnast, it was soon renamed Operation Torch. In planning, Eisenhower voiced a preference for the eastern option which utilized landings at Oran, Algiers, and Bà ´ne as this would allow for a rapid capture of Tunis and because the swells in the Atlantic made landing in Morocco difficult. He was overruled by the Combined Chiefs of Staff who were worried that should Spain enter the war on the side of the Axis, the Straits of Gibraltar could be closed cutting off the landing force.   As a result, the final plan called for landings at at Casablanca, Oran, and Algiers. This would later prove problematic as it took substantial time to shift troops east from Casablanca and the greater distance to Tunis allowed the Germans to improve their defensive positions in Tunisia. Murphys Mission Working to accomplish his mission, Murphy offered evidence suggesting the French would not resist the landings and made contact with several officers, including the commander-in-chief of Algiers, General Charles Mast. While these commanders were willing to assist the Allies, they requested a conference with a senior Allied commander before committing. Agreeing to their demands, Eisenhower dispatched Major General Mark Clark aboard the submarine HMS Seraph. Meeting with Mast and others at the  Villa Teyssier in Cherchell, Algeria on October 21, 1942, Clark was able to secure their support. Problems with the French In preparation for Operation Torch, General Henri Giraud was smuggled out of Vichy France with the aid of the resistance. Though Eisenhower had intended to make Giraud the commander of French forces in North Africa after the invasion, the Frenchman demanded that he be given overall command of the operation. Giraud believed this was required to ensure French sovereignty and control over the native Berber and Arab populations of North Africa. His demand was immediately refused and he became a spectator. With the groundwork laid with the French, the invasion convoys sailed with the Casablanca force departing the United States and the other two sailing from Britain. Fleets Commanders Allies Rear Admiral Henry Kent Hewitt1 aircraft carrier1 escort carrier1 battleship3 heavy cruisers1 light cruiser14 destroyers Vichy France Vice Admiral Fà ©lix Michelier1 battleship1 light cruiser2 flotilla leaders7 destroyers8 sloops11 minesweepers11 submarines Hewitt Approaches Scheduled to land on November 8, 1942, the Western Task Force approached Casablanca under the guidance of Rear Admiral Henry K. Hewitt and Major General George S. Patton. Consisting of the US 2nd Armored Division as well as the US 3rd and 9th Infantry Divisions, the task force carried 35,000 men. Supporting Pattons ground units, Hewitts naval forces for the Casablanca operation consisted of the carrier USS Ranger (CV-4), the light carrier USS Suwannee (CVE-27), the battleship USS Massachusetts (BB-59), three heavy cruisers, one light cruiser, and fourteen destroyers. On the night of November 7, pro-Allies General Antoine Bà ©thouart attempted a coup detat in Casablanca against the regime of General Charles Noguà ¨s. This failed and Noguà ¨s was alerted to the impending invasion. Further complicating the situation was the fact that the French naval commander, Vice Admiral Fà ©lix Michelier, had not been included in any Allied efforts to prevent bloodshed during the landings. First Steps To defend Casablanca, Vichy French forces possessed the incomplete battleship Jean Bart which had escaped the Saint-Nazaire shipyards in 1940. Though immobile, one of its quad-15 turrets was operational. In addition, Micheliers command contained a light cruiser, two flotilla leaders, seven destroyers, eight sloops, and eleven submarines. Further protection for the port was provided by the batteries on El Hank (4 7.6 guns and 4 5.4 guns) at the western end of the harbor. At midnight on November 8, American troopships moved inshore off Fedala, up the coast from Casablanca, and began landing Pattons men. Though heard and fired on by Fedalas coast batteries, little damage was incurred. As the sun rose, the fire from the batteries became more intense and Hewitt directed four destroyers to provide cover. Closing, they succeeded in silencing the French guns. The Harbor Attacked Responding to the American threat, Michelier directed five submarines to sortie that morning and French fighters took to the air. Encountering F4F Wildcats from Ranger, a large dogfight ensued which saw both sides take losses. Additional American carrier aircraft began striking targets in the harbor at 8:04 AM which led to the loss of four French submarines as well as numerous merchant vessels. Shortly thereafter, Massachusetts, the heavy cruisers USS Wichita and USS Tuscaloosa, and four destroyers approached Casablanca and began engaging the El Hank batteries and Jean Bart. Quickly putting the French battleship out of action, the American warships then focused their fire on El Hank. The French Sortie Around 9:00 AM, the destroyers Malin, Fougueux, and Boulonnais emerged from the harbor and began steaming towards the American transport fleet at Fedala. Strafed by aircraft from Ranger, they succeeded in sinking a landing craft before fire from Hewitts ships forced Malin and Fougueux ashore. This effort was followed with a sortie by the light cruiser Primauguet, the flotilla leader Albatros, and the destroyers Brestois and Frondeur. Encountering Massachusetts, the heavy cruiser USS Augusta (Hewitts flagship), and the light cruiser USS Brooklyn at 11:00 AM, the French quickly found themselves badly outgunned. Turning and running for safety, all reached Casablanca except Albatros which was beached to prevent sinking. Despite reaching the harbor, the other three vessels were ultimately destroyed. Later Actions Around noon on November 8, Augusta ran down and sank Boulonnais which had escaped during the earlier action. As fighting quieted later in the day, the French were able to repair Jean Barts turret and the guns on El Hank remained operational. At Fedala, landing operations continued over the next several days though weather conditions made getting men and material ashore difficult. On November 10, two French minesweepers emerged from Casablanca with the goal of shelling American troops that were driving on the city. Chased back by Augusta and two destroyers, Hewitts ships were then forced to retreat due to fire from Jean Bart. Responding to this threat, SBD Dauntless dive bombers from Ranger attacked the battleship around 4:00 PM. Scoring two hits with 1,000 lb. bombs, they succeeded in sinking Jean Bart. Offshore, three French submarines mounted torpedo attacks on the American ships with no success. Responding, subsequent anti-submarine operations led to the beaching of one of the French boats. The following day Casablanca surrendered to Patton and German U-boats began to arrive in the area. Early on the evening of November 11, U-173 hit the destroyer USS Hambleton and the oiler USS Winooski. In addition, the troopship USS Joseph Hewes was lost. During the course of the day, TBF Avengers from Suwannee located and sank the French submarine Sidi Ferruch. On the afternoon of November 12, U-130 attacked the American transport fleet and sank three troopships before withdrawing. Aftermath In the fighting at the Naval Battle of Casablanca, Hewitt lost four troopships and around 150 landing craft, as well as sustained damage to several ships in his fleet. French losses totaled a light cruiser, four destroyers, and five submarines. Several other vessels had been driven aground and required salvage. Though sunk, Jean Bart soon was raised and debate ensued on how to complete the vessel. This continued through the war and it remained at Casablanca until 1945. Having taken Casablanca, the city became a key Allied base for the remainder of the war and in January 1943 hosted the Casablanca Conference between President Franklin D. Roosevelt and Prime Minister Winston Churchill.

Language and torture Dissertation Example | Topics and Well Written Essays - 10000 words

Language and torture - Dissertation Example The entire situation gave rise to a new phrase, â€Å"War on Terror† which became a popular part of any lexicon. More than a phrase, as highlighted by Reese (2001), new frames were devised for ‘organizing principles that are socially shared and persistent over time, that work symbolically to meaningfully structure the social world’. As would any policy or the strategy advocate, administrations would look attracting legal frames to explain the concerns and would put their efforts to gain the discursive efforts, as antagonists, in turn, would seek to challenge those explanations and search for more favourable ones (Pan and Kosicki, 2001). One of the biggest errors in the American history of foreign policy is the creation of the political atmosphere that shaped the social thoughts to take the nation into the so-called War on Terror. The purpose of this dissertation revolves around the main point that how the War on Terror emerged as a social principle that was transm itted through the US press. It emerged as a challenge for American Journalists to resist the national concerns and pro-Bush commitment towards the nation which was narrated to them after the dreadful events of 9/11 followed by the Iraq war. In this dissertation, I have tried to explain that how the War on Terror was highlighted in the media, policy documents and presidential speeches which ultimately changed the mind-set of the general public. The paper explores that how the news media has remained active in propagating the entire situation and the various reports being published on the War on Terror after the incidence of 9/11. For example, USA Today is one of the examples that appeared as a prototypical national newspaper. In my opinion, the phrase; War on Terror was used very intelligently by certain group of people with specific agendas. It is very difficult, if not impossible to mention the specificities of those motivation, plans and goals; but if we analyse the matter with re trograde analysis one can easily understand the reasons behind the intentions of those unseen individuals. Although intentions are impossible to judge and express in words, I will try my best to give my abstract view on this particular matter. I believe that the war on terror was not only well engineered but also was well executed, when it comes to the achievement of those unseen hands, whereas the general public in many nations including United states of America has suffered tremendous damage to economy and reputation globally. The hands involved in the war was multinational with full of greed and hunger for power not to benefit any nation but to achieve personal power to shape the global economy, transfer of power and wealth. That war was good enough to stimulate the movement of industrial wheel of war related machineries, technologies and services at the cost of innocent human lives on both ends of the conflict and tax money of hard working people; which eventually ended up into rewarding the unseen group members and their friends a big chunk of wealth. Introduction In crude terms, it is commonly accepted that throughout the 20th century, U.S agents have engaged in what is termed by many as torture in numerous locations and at numerous times. The United Nations Convention Against torture â€Å"leaves no space for exceptional circumstances, whatsoever, such a state of war or a threat of war, internal political instability or any other public emergency which may be invoked

Great Gatsby, Animal farm or When I Whistle Essay - 1

Great Gatsby, Animal farm or When I Whistle - Essay Example Using Nicks perceptions, the writer suggests the distortion and betrayal of that dream. Gatsby pursues wealth and possessions in order to realize his dream of regaining a lost love, a mere illusion. The opulent society in which they exist looks down on ordinary people in the Valley of Ashes (symbol of dirt and poverty). The antagonist, Tom Buchanan shows us, by how he lives, that he has corrupted the dream, destroyed its integrity, has changed and hardened, Both Orwell and Fitzgerald have included a political aspect, of their respective societies; Animal Farm reflecting how Communism destroyed the socialist dream, Gatsby, how the wealthy have distorted the pure ideal of Capitalism. Using the words, thoughts and actions of their characters, they present their views, with dramatic effects both on the stories and their readers. The action drives forward to bitter endings in both instances. While time and place are important, the issues of evil, loss, tragedy and corruption transcend - they can happen anytime, anywhere. Both stories represent telling social and moral comment on how power and wealth can destroy societys In Animal Farm, the writer narrates, outside of the action, an apparently unbiased observer. Despite the animals talking like humans, his clarity of language makes this acceptable. When Old Major dreams, then teaches the animals Beasts of England, asking them to seek freedom, to revolt, the seed is planted for protagonists and reader, signaling the future. Orwell depicts the dreams erosion, introducing evil, using Napoleons antagonistic grasp of power, showing other animals, the dogs, as tools used to banish Snowball. Squealer and Napoleon are the devices by which the writer shows how power can corrupt, how animals/people can be duped. Boxer the horse demonstrates this, declaring Napoleon is always right, despite killings and punishments meted out, allegedly for supporting Snowball, who is also blamed when

Raelianism Research Paper Example | Topics and Well Written Essays - 1500 words

Raelianism - Research Paper Example Vorilhon, who now assumed the titular name of Rael (2006), described it as the religion of the infinite, â€Å"an atheist religion whose goals are the diffusion of the messages of demystification, given by the Elohim, to the Earth’s population, and to build an embassy where they will make official contact with the governments of the Earth† (p. 248). Based on its history, its development and its objectives, Raelianism can be considered a legitimate form of faith, regardless of the strangeness of its practices and rituals. It has persisted for decades and this alone makes the religion worth a closer look. History and Philosophy Unlike other groups, claiming to be a form of religion such as Scientology and even the Mormons, Raelianism is not overly secretive and is quite open with regards to its beliefs, rituals and history. Its beginnings, hence, is readily available to those who want to be initiated are interested to know. Its history began during that fateful day in 197 3 when Rael claimed to be driving in the middle of nowhere when the Elohim materialized. As per Rael’s account, these beings are extraterrestrials who came to the Earth and created life through scientific technologies. This was supposedly revealed to him and the responsibility to inform mankind and to prepare them to meet their makers rest on his hands. Thus, Raelianism was founded. The Raelian teachings, philosophies or what one would call catechism or dogma in the Christian religion are closely tied with existing religious texts such as the Bible. The idea is to view everything from their theoretical point of view. Here, the Christian God becomes the Elohim, a highly advanced extraterrestrial being. He was not an all too powerful omniscient or omnipresent mystical God but just an advanced race, with technological capability to design, manipulate and create life. For further insights, one could turn to the manner in which Raelian belief interpreted some parts of the biblical Genesis. Genesis 1:1 became: â€Å"In the beginning Elohim created the heaven and earth† (Rael, p. 11). The corresponding explanation revealed the framework further and to quote: Elohim, translated without justification in some Bibles by the word God means in Hebrew â€Å"those who came from the sky†, and furthermore the world is a plural. It means that the scientists from our world searched for a planet that was suitable to carry out their projects. They â€Å"created†, or in reality discovered the Earth, and realized it contained all the necessary elements for the creation of artificial life (p.11). The above example showed how Raelian belief tries to reconcile the religious texts that the world has with the concepts and artifacts of technology as we know or conceive of it today. It is not unlike rationalizing the mysteries of many religions, grounding it on scientific concepts. Eller (2007) summarized what the Raelianism stands for by saying that it is a â⠂¬Å"self-consciously atheistic religion† and that â€Å"the various world scriptures are attempts to communicate this reality but are garbled and confused† (p.268). The Elohim allegedly explained - and, therefore, such explanation became a core component of Raelian philosophy - that â€Å"the world’s existing religion were founded as a result of their direct communication with a series of human prophets for the purpose of implanting the idea of humanity’

How Bingeing Became the New College Sport Essay Example | Topics and Well Written Essays - 500 words

How Bingeing Became the New College Sport - Essay Example The author’s point of view is that this excessive drinking stems from the legal position, where students below the age of 21 cannot legally buy or consume alcohol, and it is is this repressive legal issue that is the main cause of the binge drinking seen in colleges. My experience in this aspect of excessive drinking in colleges is second hand, as I do not consume alcohol. I have seen my peers and friends indulging in such drinking, confirming the claim of the author. I have not come across any incident of excessive drinking causing an immediate and severe health problem. Still, I have seen and experienced the consequences of this excessive drinking at parties in the evening. It is not uncommon to see some of the participants coming to parties having consumed a lot of drink in their rooms, in the belief that it would help create a more lively atmosphere at the parties, but exactly the opposite happening, with their inability to be a part of it in their inebriated state. Some pass out, and some others throw up, and the rest more a less making a nuisance of themselves. I have heard of instances of unfortunate sexual experiences occurring when it was not meant to happen, but with alcohol dulling the appropriate senses, inappropriate actions take place. Alcohol in small quantities may help in brightening up party atmospheres, but the binge drinking in the rooms of students is seldom light and does create problems not just to those who consume it, but also to those who happen to be in the environment. Alcohol consumption by students below the age of twenty-one in their rooms in what is known as ‘pre-gaming’, is becoming a common practice in colleges. This excessive consumption of alcohol has even posed severe health risks to these students. Students below twenty-one tend to drink excessively in their rooms, as they are legally not allowed to buy or consume alcohol.  

Business case study Essay Example | Topics and Well Written Essays - 750 words

Business case study - Essay Example claims that he fully intended to repay the club their money upon the sale of his next book and that the students were foolish to think that he was allowed to set up their account and not have access to it. Reasons: The law does not usually care what you intended to do after committing a crime. The law only cares whether there was an actus reus (an act) and a mens rea (intention). If you intend to commit a criminal act, you are guilty—whether or not you plan on paying back the money later, for example. B) Ann promises her nephew, Bert, that she will pay his college expenses for obtaining a Bachelor’s degree if he promises to give up his heavy smoking and heavy alcohol drinking habits. Bert agrees, totally giving up his smoking and drinking habits. He enters college and graduates with his Bachelor’s degree. At his clean and sober graduation party, Bert asks Ann to pay his college expenses as per their contract. He does boast that Ann was a fool since he was planning on giving up his smoking and drinking behavior anyhow. Ann claims she does not remember their agreement, but admits that even if she did make such an agreement, there was no valid consideration and thus no binding contract for her to pay. Bert sues her for his money. Reasons: For a contract to be valid, something must pass on both sides, either an action or a forebearance. Bert gives up his drinking and smoking, a forebearance that would qualify as consideration on his part. But Ann doesn’t do anything with regards to the contract. No consideration passes from to Bert. C) Thrifty Drug Stores purchases â€Å"Magic Window Wipes†. These are disposable towels that you take right out of the packet, wipe your dirty windows, and toss in the trash. They are supposed to make your windows squeaky clean. Over the next three months Thrifty Drug Stores sell about one third of their inventory of the wipes when the sales go completely flat. A manager of the stores asks former customers why they do not buy any

How Bingeing Became the New College Sport Essay Example | Topics and Well Written Essays - 500 words

How Bingeing Became the New College Sport - Essay Example The author’s point of view is that this excessive drinking stems from the legal position, where students below the age of 21 cannot legally buy or consume alcohol, and it is is this repressive legal issue that is the main cause of the binge drinking seen in colleges. My experience in this aspect of excessive drinking in colleges is second hand, as I do not consume alcohol. I have seen my peers and friends indulging in such drinking, confirming the claim of the author. I have not come across any incident of excessive drinking causing an immediate and severe health problem. Still, I have seen and experienced the consequences of this excessive drinking at parties in the evening. It is not uncommon to see some of the participants coming to parties having consumed a lot of drink in their rooms, in the belief that it would help create a more lively atmosphere at the parties, but exactly the opposite happening, with their inability to be a part of it in their inebriated state. Some pass out, and some others throw up, and the rest more a less making a nuisance of themselves. I have heard of instances of unfortunate sexual experiences occurring when it was not meant to happen, but with alcohol dulling the appropriate senses, inappropriate actions take place. Alcohol in small quantities may help in brightening up party atmospheres, but the binge drinking in the rooms of students is seldom light and does create problems not just to those who consume it, but also to those who happen to be in the environment. Alcohol consumption by students below the age of twenty-one in their rooms in what is known as ‘pre-gaming’, is becoming a common practice in colleges. This excessive consumption of alcohol has even posed severe health risks to these students. Students below twenty-one tend to drink excessively in their rooms, as they are legally not allowed to buy or consume alcohol.  

All About Controlled Drugs Assignment Example | Topics and Well Written Essays - 750 words

All About Controlled Drugs - Assignment Example 4. Intra-spinal: provides direct access to the spinal cord for the administration of specific drugs such as anesthetics. Requires trained staff and damage to the cord or hemorrhage are the disadvantages. (Howland, 2006) 6. Inhalational: main advantage is its use in the administration of anesthetic drugs as well as drugs for respiratory diseases since it provides easy access to lungs. Also, quick action because of extensive blood supply of lungs is another advantage. The short duration of action due to less partial pressure and exhalation of the inspired drug is a major disadvantage. Another disadvantage is a short list drug that can be administered by this route. (Howland, 2006) The major drug interactions and actions in the body include: Durg-Drug interaction i.e. addition of another drug might enhance or lower the activity of the drug. First Pass metabolism i.e. Drugs have taken through oral route undergo a process of activation and metabolism. This decreases their decreases their bioavailability and provides the bloodstream with the active metabolite of the drug. Drug-Enzyme interaction i.e. several enzymes in the body act on drugs to release their active metabolites. Drug-Receptor Interaction i.e. Final action of the drugs takes place when they bind to their specific receptors and cause either activation or deactivation of the receptor to produce the desired effect. (Katzung, 2009) Antidepressants: these drugs include Diazepam, Verapamil and Lorazepam etc. the generic names are Xanax etc. These drugs more commonly known as sleeping pills inhibit Gaba receptor and lower the levels of stress. Opioids: These drugs have a specific action of painkillers. They act on their specific opioid receptors in the body namely alpha, beta, and mu. They bind to these receptors and inhibit the transmission of pain sensation or alteration of brain’s perception of pain. (Howland, 2006)

Too easy to get a gun in the U.S Essay Example for Free

Too easy to get a gun in the U.S Essay Like vehicle owners in the U.S.A most people in the U.S believe that gun owners should be subjected to at least some safety regulations â€Å"there should be a parallel set of regulations for guns†, (Harvy Lipman, 1997 pg 1). People have differing value attachment to guns from the positive to the negative ones. However about three quarters of the American majority believe that imposing a total ban on gun ownership is not the way. It is estimated that nearly half of American populace think that if they own a gun then they are much safer within their homes. The biggest issue for America, becomes not how to ensure a total ban but then how to put some minimum regulations for every American citizen to own a gun and thereby control their number..   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Majority of some Americans believe that the contemporary laws are so different from one state to another; the message is that the citizens want reasonable gun laws that are not so strict and as such can reasonably be reinforced. One of the possible reasons that have been proposed includes; Attending a gun course: most people within the united states of America believe that if anyone who wants to own a gun was to be subjected to a mandatory gun clinic on how to operate and handle the weapon without endangering themselves or the rest of the society, then the number of people wanting to own a gun would find it cumbersome to attend such clinics. In fact the federal Brady law that requires citizens who wish to buy and own guns to wait for at least five days before that gun is sold to them is supported by nearly 90 percent of Americans (Harvin L, 1997). This they believe would ensure that these individuals who intend to buy the guns have their backgrounds assessed by law enforcers so that when they are issued with the guns they are given a clean bill of health. This according to them would limit the number of guns ending up in the wrong hands. In effect criminals would not find it easy to access guns and as such many problems such as robbery, deaths would be minimized. It al so has the effect of limiting the number of people possessing firearms. Barring Felons and drug users: the theory under this perspective is that, if access to guns for criminals is denied then the number of crimes that would have been committed by these fellows would certainly come down (Kurt F. 1981,pg6, Col. 4). Having uniform gun law across the states: the current gun control law varies from one state to another and some of them are just merely about registration of the original purchase and to the extent of licensing. However with the persistent gun issues, there needs to be an enactment to ensure that the interstate gun flow is controlled. For instance, a state such as New York that has enacted various laws that is restrictive to gun control faces the problem inflow of numerous guns from other states, with less restriction. The numbers of guns that are illegally owned by most Americans even complicates the situation further. These weapons are increasingly being stolen and as such restrictive laws are not enacted and with a major cooperation from gun owners and the rest of the public then not much progress will be done. Guns unlike other consumer products are quite durable. However, the federal law only requires the initial retail sale to be documented. Subsequently, the after sales are not usually monitored, as there is no documentation required by law. This makes it easier for people to sell their guns and criminals and other dangerous people easily obtaining guns. The initial gun owners unwittingly sell guns or giving them away to second parties. The federal government should also put a limit on the number of guns an individual is allowed to own. In effect this would bring down the number of guns that are owned by the public, as it would require those who have more than the maximum number required by the law to surrender the excess. Right now it is possible for a citizen to own as many as ten firearms. Empirical evidence suggests that most oft the countries that have successful gun regulations have very strict laws that punish offenders. It is argued that criminals usually find it hard to commit a crime if it poses a greater risk to them. Criminals would be hesitant to use guns if it would make the kind of crime they are intent on committing more severe. Thus if strict laws are passed to punish offenders most criminals would not engaged in the activities using guns. Gun owners should have their firearms registered with the federal government. This would make them more accountable to the use of the weapons. Within their homes and the society as whole the adults who posses the guns would make it their business to keep track of their firearms so that no one else uses the weapons. This in effect would also isolate criminals as their moves and actions with the guns would be monitored. . Even the ordinary citizens would find it hard to purchase the weapons, since there is the possibility that the gun might end up in the wrong hands making them liable to prosecution. Even though it might be seen to be going against the law and to some extent it might also prove to be costly in implementation, the police should be allowed to finger print every person and record the obtained data in a file. This would make it easier to monitor most criminals. Works Cited Harvy Lipman Rights and regulations; Americans want firearms and federal restrictions, poll finds.   Albany Times Union, 1997 Kurt F. Kluin, Gun Control: Is it a Legal and Effective Means of Controlling Firearms in the United States. 1. N.Y. Times, Mar. 31, 198 1,  § A, at 6, col. 4. Philip J. Cook and Jens Ludwig, guns in America: National survey on private ownership and use of firearms, USA Department of Justice, National Institute of Justice

Strengths and weaknesses of food and beverage company Kraft Foods

Strengths and weaknesses of food and beverage company Kraft Foods INTRODUCTION Kraft Foods Inc. is the largest foods and beverage company in US and the world second largest industry which is after Nestle. Kraft had been offered consumers delicious and wholesome foods for more than 100 years. Kraft Foods headquarter is in North America. Kraft Foods has many of the best-known brands in the world with operations in 72 countries and sales in 155 countries. Kraft Foods has 140,000 diverse employees around the world and this is one of the reasons why they can succeed. Kraft Foods Inc. is a company which has different roots and founders. The three most successful food entrepreneurs are J.L. Kraft, who started his Chinese business in 1930; C.W. Post, who founded Postum Cereal Company in 1895; and Oscar Mayer, who began his meat business in 1883. Kraft Foods Malaysia was established in the year of 1959 in Malaysia and started with Tyre Hong Biscuit and Confectionary factory. Kraft Foods manufacturing in Malaysia and the factories located at Johor Bahru and Penang. VISION, MISSION AND GOAL Krafts company vision is to lend a helping hand to the people all around the world in order to have a better life and a healthy life-style. Krafts vision is satisfy consumer needs and making healthier foods. Kraft deliver the message to the customers that they concern about the health and wellness of everyone and wanted to provide high quality food and services. Kraft mission is to remain successful in the long-run. Constantly re-strategize the products categories to satisfy the needs of consumers is necessary for Kraft to operate in the future. Seize the opportunity to exploit sales capabilities by coming up with different marketng strategies Krafts corporate goals is to ensure that the products are innovative, high-quality, safe to consume, respectful to environmental needs, and the openness and integrity which seek to commit to the consumers TYPE OF PRODUCT Krafts products are divided into five categories which are grocery, beverages, cheese dairy, snacks cereals, and convenient meals. The well known brands that Kraft have in Malaysia includes Oreo, Jacobs, Chipsmore, Twisties and so on. MARKET SEGMENTATION Every consumer might have different taste and preferences. Hence, using a same marketing segmentation, which is also known as mass marketing by offering a single marketing mix to all consumers are not able to fulfill the needs and wants of all customers. In addition, the global market are becoming competitive and high customers requirements which is very dificult to satisfy. Therefore, Krafts seperate the operation in two main segments: Kraft North America Commercial and Kraft International Commercial. Besides, Kraft target to the customer who concern with their health and wellness. For example, most of the teenagers do not meet the recommended daily intake for calcium. Kraft then shift out the not-so-healthy snacks advertisement such as Oreo cookies and change to the products which meet new nutritional criteria. Kraft will also add the Sensible Solution label on products in order to transfer the message to all parents that the goods are meeting the nutrition criteria and save to consume. Kraft also doubled the calcium in traditional favourites such as Kraft Singles and Kraft Macaroni Cheese. Krafts business was launched internationally and realised that the consumer behaviour are depends on the local eating and social behaviour due to the particular countrys cultures, practices and traditions. Thus, Kraft always shown respect for different cultures, for example, selling HALAL food in Muslim Countries. Furthermore, in the nuts business, Kraft have more of a skew towards men versus other brands that may have more of a skew toward women. Kraft spend a lot of time to understand all the consumers attitudes, beliefs, etc. For example, Kraft focus on the Hispanic consumer as one of the core consumers of the brands. Hispanic consumer preference the brands like Oreo and Chips Ahoy. Kraft marketing will be customized around the insights for the different consumers. STRENGTHS Kraft is a multinational company and having the capability to attract consumer all over the world compare to the local companies. Besides of high market share and financial power, Kraft also has greater financial capability in altering existing products in terms of packaging, the formula of the particular product and others or creating new products, as well as to adapt or upgrade latest information system technology in manufacturing, order processing and other related fields in order to sustain their competitive advantage by delivering lower cost of goods and services than their competitors in this dynamic environment. Secondly, Kraft has an effective strategic marketing capability. For example, Kraft products such as Oreo cookies have built a strong and stable patent in many countries. Although Oreo has many competitors such as Cream-O, whereas the strong advertisements have indoctrinated most of the people that Krafts Oreo is the products of origin. Kraft iconic heritage brands are loved by the consumers worldwide. Around 80 percent of these heritage brands holding number one or two positions in the respective categories and are household names. Besides, Kraft also has great leadership attributes. The management team such as the top executives, branch managers, and others are responsible for the day-to-day operations and success of the company. The management group has extensive food industry experience and management depth. PROBLEMS AND SOLUTIONS Kraft Food company faces serious problem in the production sector. Kraft is not able to control the supply of the production. This is due to a sudden and unexpected increased in demand, which will cause extreme supply shortages for commodities that will result in major price increases. For instance, bad weather and natural disasters have always been an issue affecting incoming raw materials. The main problem is the shortage of raw material, Cocoa. Cocoa is a major ingredient for Kraft. Cocoa always used in the production of chocolates, cookies, desserts and others. Because of the importantly of cocoa, therefore, consistency of supply, in terms of price, quality and volume is the main consideration for Kraft. Kraft wants to improve the welfare of cocoa farmers and farm communities in order to maintain the long-term stability of the cocoa supply chain. West Africa is the country that produces seventy percent of cocoa among the world. Unfortunately, farmers face many challenges because of poverty. They do not have adequate infrastructure, lack of the educational opportunities and have only little investment in cocoa farming. These challenges are so complex, requiring the coordinated effort from the local government, industry and other organizations. In addition, this will cause Kraft to encounter a great loss due to the inaccuracy of supply because the farmers could not produce the actual quality and quantity of cocoa. In orders to resolve this problem, Kraft Foods is working as part of the coordinated effort to help to maintain the supply of cocoa. Kraft believes that to improve farmers income can solve these problems and also promoting efficiency effectiveness in the supply chain, quality and productivity. Kraft also works with the non-governmental organizations and industry partners in order to help cocoa farmers and their families. Krafts reaching out to governments and supports the programs that giving education to farmers and promote responsible farm practices. Kraft primary focus is in West Africa, while Kraft also is a member of cocoa sustainability programs in Latin America. Kraft wanted to empower cocoa farmers, their families and communities in order to build better lives for themselves while this can make sure that Kraft is able to maintain an adequate supply of quality cocoa for the generations to come. RECOMMENDATIONS There are some suggestion which can be considered by Kraft to solve the problem of inconsistency and shortage of raw materials. Firstly, Kraft can increase the safety stock level. Safety stock is the quantity of stock which can be used to satisfy unexpectedly high requirements in the stock out period. The purpose of the safety stock is to prevent the occurred of material shortage whereas usually will not be used in production. Therefore, Kraft might need to increase the safety stock in order to avoid the risk of shortage or back order which may incur higher costs. Safety stock can also help to lower down the customer turnover rate. In order to determine the accurate safety stock level, Krafts manufacturing department can implement the Manufacturing Require Planning II (MRP-II) system. MRP-II is an integrated information system used by businesses to centralize, integrate and process information for effective decision making. The function of MRP-II includes business planning, productio n planning and scheduling, order processing, and performance measurement and so on. With the help of MRP-II, Kraft can improve the production process by reduced the inventory level, improved the used of manufacturing facilities, response faster in changing conditions and so on. This will increase the competitive advantage of Kraft to compete with the competitor. Besides, Kraft can engage with multiple suppliers or dealers in particular region, so they could acquire inventories from multiple dealers, which will definitely decrease the risk of shortage due to incontrollable situation. Other than that, mutual trust and strong relationship with all the dealers are needed in order to increase the flexibility of material supply management, as well as to enhance the bargaining power of Kraft. Lastly, Kraft should also refer to the demand and purchase planning on last couple of years of sales to forecast current year of demand and supply. CONCLUSION Contributing towards a better and healthier society are the cocernstone of Kraft Foods business values and philosophy. In addition, Kraft also study about the consumers needs from time to time and satisfy the consumers as much as possible. Krafts strengths such as high financial power, effective strategic marketing capability and great leadership attributes have helped them through the obstacles. In order to achieve the goal, Kraft might need to solve the problem of the production.

buffalo soldiers Essay examples -- essays research papers

Buffalo Soldiers   Ã‚  Ã‚  Ã‚  Ã‚   The Buffalo Soldiers Museum has been opened approximately for 4 years now. The purpose of the museum is to explain the history and outstanding contributions the buffalo soldiers have made for the United States of America. The Buffalo Soldiers represented the first black professional solders in a peacetime army. The recruits came from several backgrounds including former slaves and veterans from service in the Civil War. These African Americans have served proudly in every great American war. In 1866, they created six African American army units. The units were identified as the 9th and 10th cavalry and the 38th, 39th, 40th, and 41st infantry regiments. The white officers served with these regiments because the army would not let blacks command any troops. The Buffalo Soldiers were around many thousands of people of every race who helped to build the United. These soldiers were Americans serving their country. The soldiers served there country with pride when their country treated them unfairly for there skin color The Native Americans discovered the nickname for the soldiers. The Soldiers wore thick, furry buffalo hides in the wintertime. They were wrapped up with their dark skin and curly hair they reminded the Indians of buffalos. Also the Native Americans admired the strong and dentiful buffalo. The Buffalo Soldiers accepted their nickname with pride. The Buffalo Soldiers Museum had an exhibits demonstrating how the sold...

Consideration when building market-competitve compensation system Essay

Discuss and explain the considerations when building market-competitive compensation systems. A company that strives to be competitive in whatever market they belong to will always look for strategic and competitive advantages. Building a market-competitive compensation system is the first step needed to attract, retain, and promote high performing individuals who will help a company reach and maintain that edge over competitors, so it is imperative to get it right the first time: offer compensation that is far above the median wage and the company must lower its bottom line, leaving it less money to reinvest, pay stockholders, etc. Offer too low a compensation package and the company will not be able to attract the high performers it is looking for to drive the competitive advantages further. To build a market-competitive pay system a company must: Conduct Strategic Analyses – When a company conducts a strategic analysis of both the external market (industry profile, competitor information, long-term growth prospects) and internal factors (functional capabilities, financial situation) it is looking for the parameters or the limits that it can perform and grow with (Martocchio 146) . Assess competitor’s pay practices with compensation surveys – The textbook goes into depth the factors surrounding compensation surveys, much of which are better explained in a statistics class. It is understandably difficult for a company to develop an internal custom compensation survey, as training personnel who have never done this is difficult, not the mention a company’s competition is understandably resistant to releasing pay numbers to rivals! Published surveys do exist, however, and consulting firms are there, depending on the industry. The most important strategic considerations to develop in a survey are determ ining the relevant job market and choosing benchmark jobs within that market (150). Integrate internal job structure with external market pay rates – Using regression analysis, which â€Å"describes the linear relationship between two variables (i.e. simple regression) or between the linear composite of multiple variables and one other variable (i.e. multiple regression)† (380). In simpler terms, it is finding the sweet spot for the company pay based on external markets and what they pay and factors internal  to the company (relevant work experience, job value, etc). Determine compensation policies – A Company has three pay level policies to choose from: market lead, market lag, or market match. A market lead policy â€Å"leads† the way, establishing a pay which is higher than market trends but may result in reduced profits. This is, however, what a company may want to do to differentiate itself from the competition. Market lag policy has a company compensating employees less than the average. This is best suited to a lowest-cost strate gy and the claim can be made that those low costs are passed to the clients or consumers. Market match policy ensures the company is compensating its personnel the same as current market trends. It is a safe way to go but does little to help a company distinguish itself from competitors, but if it fits within the strategic goals of a company it is the way to go. Works Cited Martocchio, Joseph J. Strategic Compensation: A Human Resource Management Approach 7th Edition. Upper Saddle River: Pearson, 2013.

The weak are forced to create alternative realities Essay

The brain is a crucible: a melting pot of intersecting ingredients that forges a reality that is deceptively the same, but often vastly different for each individual. That reality is a construct is a fashionable term these days; it means that we tend to see reality from a particular frame of reference. There is always a context, whether it be political, social or cultural. For those who are unable to construct a satisfactory reality, it is then that they are forced to create an alternative reality, perhaps that fulfils their dreams and meets their views and values. In the words of cognitive neuropsychologist Kaspar Meyer, â€Å"what is now clear is that the brain is not a stimulus-driven robot that directly translates the outer world into a conscious experience. What we’re conscious of is what the brain makes us be conscious of, and in the absence of incoming signals, bits of memories tucked away can be enough for a brain to get started with†. Reality for each individual differs according to their past experiences and memories, as well as what they choose to perceive to be true. Those with weaker frames of minds – such as individuals suffering from mental disorders, or solely living under delusion – tend to create alternative realities in order to escape the harsh truth. Consider the materialism of the post-war United States. Motivated by prosperity and wealth, all Americans were expected to achieve the profound ‘American Dream’, of which Arthur Miller critiques throughout his play ‘Death of a Salesman’. The play’s lead character Willy Loman struggles to face the true reality, but instead, chooses to believe he is leading the life he had always dreamt of. Willy believes himself to be the best salesman of his company, claiming he is â€Å"well liked† by all, and â€Å"vital in New England†, when in fact, his true reality proves to be quite the opposite. Willy struggles to pay his mortgage, as well as fails to support and provide for his family. Despite his favourite son Biff finding the words to call him out to be what he truly is – â€Å"(a) fake†¦ (a) big phoney fake† and â€Å"a dime a dozen†, Willy remains ignorant towards the truth. Willy’s alternative reality provides him with the motivation to continue his life, despite the loss of his job and loss of  respect from Biff. Alternative realities provide temporary relief from the harsh truth of reality, which is sometimes necessary for those who are considered mentally weak. It is often easier to support the alternative realities created by the mentally weak. Due to their mental state, disregarding what they believe to be true can carry several consequences. In ‘Death of a Salesman’, Willy’s wife Linda remains supportive throughout her husband’s delusion. He claims she is his â€Å"foundation (and) support†, which is simply conforming to the expected role of a 1950’s housewife. Another example includes the 2010 movie directed by Martin Scrosese titled ‘Shutter Island’, which clearly highlights the importance of accepting the alternative realities created by the mentally weak. The film’s protagonist Teddy Daniels believes himself to be a U.S marshal assigned to investigate the disappearance of a patient from Boston’s Shutter Island mental institution. However, in true fact, Teddy is actually Andrew Laeddis, one of the institution’s most dangerous patients they have because of his delusions and his violence towards the staff and the other patients. Andrew (or Teddy’s) delusion created an alternative reality in which he was able to escape the truth about his murderous past. In order to support his alternative reality, the staff at the institution developed a scenario in which Andrew was able to live out his delusion, therefore preventing the otherwise dangerous psychological effects of his true nature. If Andrew was in fact exposed to his true reality rather than living as his alter ego, he may have not been able to survive, hence proving the importance of supporting a mentally weak individual’s alternative reality. Alternative realities may not always be negative. In these cases, the alternative reality protects the individual from harm or negative attention due exposing their true self. Consider the death of Whitney Houston, or the even more recent Robin Williams. Despite their true reality consisting of depression and substance abuse, these two renowned celebrities developed and maintained an alternative reality to allow others to portray them as role models and successful artists. In the case of Robin Williams, his severe  depression led to his suicide. As a comedian and successful actor, Williams was perceived by the majority to be a motivated happy man. In true fact, despite working to ensure other people were laughing, he was diagnosed with severe depression, to the point where he eventually took his own life. Robin William’s alternative reality forced others to see him as he was not, but without the negative attention of showing who he really was. In Whitney Houston’s case, despite her perception as an iconic successful singer, her alternative reality consisted of a cocaine addiction to the point where she drowned in a hotel bathtub. Following their deaths, the public was finally made aware of who they truly were, regardless of what we had previously perceived them to be. Alternative realities such as these can be crucial to ensure happiness and satisfaction for the individual, without highlighting their true selves to the world. Those who are mentally weak tend to create alternative realities in order to avoid their true selves. Whether they are living within a delusion – such as Willy Loman – or suffering from a mental condition – such as Andrew Laeddis, (otherwise known as Teddy), alternative realities may be beneficial for the individual, however difficult for others to accept. Due to individual differences in realities due to social, emotional, cultural and political factors, each person must construct a reality that is most suitable for their views and values, even if that results in alternative realities being created. In the words of author Mignon McLaughlin, â€Å"a critic can only review the book he has read, not the one in which the author wrote†, and therefore we cannot judge an individual’s choice of reality or alternative realities without experiencing it ourselves first hand.